Google is working on the most drastic overhaul of its search technology in its history, the Wall Street Journal is reporting.
The Journal alleged that this update will shift Google search to rely heavily on technology called "semantic search," which taps into the actual meaning of words. However, it will not ditch the current keyword-based search, which determines the relevance of a site based on items like the words it uses, how often other sites link to it, among other criteria.
Google Search would also display more facts and answer direct questions at the top of the page, rather than just presenting links to other sites.
The Journal stated that this will directly affect between 10 and 20 percent of queries, which comes down to billions upon billions of searches every month.
The Journal alleged that this update will shift Google search to rely heavily on technology called "semantic search," which taps into the actual meaning of words. However, it will not ditch the current keyword-based search, which determines the relevance of a site based on items like the words it uses, how often other sites link to it, among other criteria.
Google Search would also display more facts and answer direct questions at the top of the page, rather than just presenting links to other sites.
The Journal stated that this will directly affect between 10 and 20 percent of queries, which comes down to billions upon billions of searches every month.
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